18 CORDIALLY INVITED: HOST WOMEN’S EVENTS 24 YOUR CUSTOMER BASE HAS GROWN, NOW WHAT? 46 MEETING AMERICA’S NEW GUN OWNERS ® THE INDUSTRY’S BUSINESS MAGAZINE — EST. 1955 THE WOMAN’S ISSUE • Focus On Retainment • The Art Of Instruction • Measure Up: Fitting Guns To Women • Progress Made, But What Next? PLUS MORE 9mm scorpion MAY 2021 NEW SEE PAGE 3 ar pistol INSIDE THIS ISSUE: Welcome Women By Avoiding These 5 Deterrents ShootingIndustry.com www.wraithworks.com
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