FRANKLIN Industry news ARMORY Bushnell Honored By USSA M4-SBR-L B .Because your clients demand reliability! ushnell Outdoor Products received the 2013 Cabela Lifetime Business Achievement Award from the U.S. Sportsmen’s Alliance (USSA) in January. “It is a special honor to be recognized by our peers with an award named after a legendary family in our industry,” said Blake Lipham, Bushnell president and CEO. USSA and the Outdoor Business Council created the business achievement award in 2006 to honor the Cabela family’s dedication to protecting outdoor sports. The award recognized Bushnell’s support of the Outdoor Business Council, a coalition of businesses dedicated to protecting outdoor traditions. For more information, visit www.bushnell.com. From left: Mike Callahan, chair of USSA Outdoor Business Council; Blake Lipham, Bushnell president and CEO; Scott Williams, Cabela’s executive VP and CFO; and Bud Pidgeon, USSA president and CEO. Traditions Honors Rep Group T Libertas et Salus! raditions Performance Firearms presented Minnesota-based H&G Marketing its 2012 Rep Group of the Year award in January. “H&G has been with Traditions since 1992, and over the years has helped to grow Traditions while providing excellent sales support for our customers,” said Tom Hall, Traditions Performance Firearms president and CEO. For more information, visit www.traditionsfirearms.com. Tom Hall (left), Traditions president and CEO, presents the Rep Group of the Year award to Brad Paskey, of H&G Marketing. Rocky Brands Helps Cancer Research ocky Brands has donated more than $112,000 to Susan G. Komen for the Cure to “give breast cancer the boot.” In August 2012, Rocky Brands pledged to donate $10 for each pair of select boots sold, with a guaranteed minimum donation of $25,000, to Susan G. Komen. “The response to this initiative was above and beyond anything we expected,” said Liz Horn, Rocky Brands vice president of marketing. “We want to thank the group of premier Rocky Brands vendors that have partnered with us on this initiative.” Rocky brands vendor partners include GORE-TEX, Mossy Oak and RealTree. For more information, visit www. rockybrands.com. R 408-779-7560 www.franklinarmory.com 14 MAY 2013 Subscribe to SI DIGITAL www.shootingindustry.com
