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Shooting Industry January 2013 - Page 22

Industry news Winchester Honors Top 2012 Sales Agency W inchester Ammunition announces that Thomas F. Gowen & Sons is the company’s 2012 Commercial Sales Agency of the Year. Brett Flaugher, Winchester Ammunition vice president of marketing and sales, presented the award to the company at Winchester Ammunition’s national sales meeting in Oxford, Miss. “The award is a tribute to the hard work of Thomas F. Gowen & Sons in reaching key retailers and distributors with new Winchester Ammunition products,” Flaugher said. Based in Springfield, Pa., Thomas F. Gowen & Sons has served the hunting, shooting, fishing and outdoor markets for more than 80 years. “Winchester does not give awards casually. It takes a lot more than a sales increase to earn their respect and acknowledgement,” said Tony Gowen, Thomas F. Gowen & Sons principal. “Our cus- Representatives of Thomas F. Gowen & Sons celebrate being named Winchester Ammunition’s Commercial Sales Agency of the Year. tomers have grown accustomed to the consistent innovation by Winchester Ammunition and the legendary excellence for which the Winchester brand is known.” Visit GSM Outdoors Re-Brands SM Outdoors is taking steps to elevate its industry profile, beginning with an updated corporate logo. Over the next several months, the new GSM logo will be integrated across all marketing platforms, including the company’s 2013 catalog, website, advertising campaigns, packaging and apparel. The new catalog will combine all brands into one master GSM “workbook,” adding 80 or more pages. The company’s website is also getting a facelift that will include dealer locaters, interactive G video content and social media integration. GSM also plans to introduce new products throughout 2013 as part of its rebranding efforts. Dealers interested in carrying GSM Outdoors products should call (469) 586-0428. Also, visit Choose A Distributor That Works Hard For You & The Future Of Shooting Sports In America COMPETITIVE PRICING MONUMENTAL INVENTORY EFFICIENT & ADVANCED SHIPPING COAST TO COAST The Industry’s Most Knowledgeable & Highly Trained Sales Force 22 800.845.3711 • NEW BUSINESS YEAR EXTRA 2013 WWW.ELLETTBROTHERS.COM Subscribe to SI DIGITAL

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