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Shooting Industry September 2010 - Page 17

His wisdom and his high regard for our product, combined with his deep respect for the rich traditions of our industry, have been a great source of counsel and advice to me,” said Ted Torbeck, CEO of Freedom Group. DeSantis’ retirement was effective July 31, 2010, but he agreed to stay on and oversee the day-to-day business of Bushmaster until his replacement is found. He also will maintain a consulting role with the company. from California State University, Channel Islands. Bob Fromme, world-class bow hunter and business owner, has joined Victory Archery as a member of its Elite Pro staff and as product development consultant. “We are looking forward to having Bob on our Victory team. We are confident he will be one of our greatest assets as we Victory Archery Adds Development Consultant continue to develop and innovate within our current and future product lines,” said Marty Connolly, CEO of Victory Archery. Fromme has owned Performance Archery in San Diego since 1983. He has assisted numerous companies in product design and as a lifelong bow hunter. 9 B. Fromme Benchmade Knife Co. has selected Eli Gonzalez as the new program manager of special operations forces on its federal government team. Gonzalez brings 20 years of U.S. Army Special Operations experience to Benchmade. For the past five years, he served as business development manager for ATK Tactical Systems/Eagle Industries Inc. Prior to that, he worked for SAAB Technologies as the program manager for special operations in charge of signature management initiatives. “Eli comes to Benchmade with many proven successes and a solid reputation in the industry,” said Mike Nack, Benchmade’s federal government sales manager. “His knowledge and expertise will be strategic to Benchmade’s growth and development among our federal govern- E. Gonzalez ment team.” Benchmade Names Program Manager LED Tactical Laser Illuminator Craig Martinez is Full-Throttle Communications’ new public relations coordinator. Martinez will help develop and execute effective public relations initiatives and solutions for the agency’s top list of clients. Martinez has expertise in a wide range of industries, from outdoor and hunting to music and entertainment. He has worked in PR/marketing support roles with Universal Music Group, as well as a number of PR/ marketing firms. Martinez holds a bachelor’s degree in business with an emphasis in marketing C. Martinez Full-Throttle Communications Hires PR Coordinator • 80+ Lumens • Class 3A Visible Red Laser • Constant or Momentary Operation • Universal Sub-Compact Rail Mount • Limited Lifetime Warranty Commercial Distributors RSR New York . (800) 458-4867 RSR Texas . (800) 752-4867 RSR Wisconsin . (800) 832-4867 RSR Nevada . (800) 634-4867 Simmons Gun Specialties. (800) 444-0220 Sports South . (800) 388-3845 All Sports. (800) 452-8500 Bonitz Brothers . (800) 825-7060 CSI Sports . (800) 328-7087 Ellett Brothers . (800) 845-3711 Gun Accessory Supply . (800) 755-4867 Henry’s . (800) 545-5654 Jerry’s Sport Center. (800) 234-2612 Jerry’s Sport Center NE . (800) 456-5595 MT Sports . (800) 243-1610 Outdoor Sports Headquarters . (800) 444-6744 RSR Florida . (800) 541-4867 Law Enforcement CampCo . (888) 922-6726 Kroll International . (800) 359-6912 To find a dealer call or log-on: Toll Free: 866-509-2040 SEPTEMBER 2010 17

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