Click here to download the catalog as a PDF file. To view this site you need Adobe Flash Player and your browser must allow javaScripts. Go here to get the latest Flash Player. The Sig Sauer P220 Combat, in .45 ACP, has a Flat Dark Earth finish on its alloy frame and Sig’s Nitron finish over the stainless slide. WHAT SLUMP? ously affected Baton Rouge and virtually emptied New Orleans. Hebert Guns obviously draws customers from an impressive extended area. How do they do it? “First, when you talk about slumps, handguns aren’t as affected as long guns by seasonal activities, so you don’t have as big a problem,” Hebert explained. “But handguns are also affected by the traditional spring sales slowdown. People are spending their money on other summer outdoor-sports equipment: boats, jet skis, fishing and so on. We beat that slump by planning our biggest promotions of the year during that time, focusing on handguns. We plan, coordinate and budget for them at least a year in advance.” Hebert said their two biggest spring handgun promotions feature Smith & Wesson and Glock products, and both are usually two-day events held on Fridays and Saturdays. This past spring, he said, was typical — and terrific in sales. “Working with our Smith & Wesson area sales rep, we stock up, line up all the Smith & Wesson discounts and special offers — they’ve had great ones lately — www.shootingindustry.com John Morrison Herbert Guns co-owners Nancy and C.J. Hebert help customers make smart selections. OCTOBER 2008 31