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Shooting Industry November 2010 - Page 19

Outdoor marketplace TK has redesigned its dealer publication, “The Journal.” “This is our first issue with the new look, and so far we’ve heard positive things from our dealers,” said Tim Brandt of ATK. “This goes out to about 1,400 of our Premium Partners on a quarterly basis.” For more information on “The Journal,” and how to become an ATK dealer, visit ATK Premium Partners at www.premiumpartners. and click “Programs.” New eye-catching displays from Altus Brands will make selling Cass Creek products easier than ever. The new displays feature six Cass Creek ERGO Game Calls, nine Cass Creek Mini Game Calls and six Woodland Whisper hearing-amplification products. “These new display packs come in their own shipping box, ready for the counter or shelf with easy, accessible product that will catch the eye of the shopper,” said Charles Ricci, executive vice president. “This will help our dealers increase turnover and profitability, as our unit pricing is unchanged, with no extra charge for the display packs.” For more information, visit www.shootingindustry. com/altusbrands.html. Ruger is bringing back its popular free jacket promotion, rewarding customers who purchase a bolt-action rifle before Dec. 31 with a free Carhartt jacket. The 2010 Ruger-branded jacket has a $75 retail value. Leupold is offering two free custom CDS dials to customers who purchase any Leupold VX-3 CDS riflescope through Dec. 31 — a $100 retail value. The deal is available on five popular VX-3 models, and through the Leupold Custom Shop. Beretta USA kicked off the fall season with a new promotion, giving customers a $250 rebate on all qualifying purchases of a Beretta SV10 Perennia III before Dec. 31. LaserMax is giving $40 cash back on the purchase of the popular Uni-Max Red laser lighting system, and $60 cash back on the Green system. The rebate lowers the price of the Uni-Max Red laser to $149, and the price of the Uni-Max Green laser to $289. For more details on these and other promotions and rebates, see “Ongoing Programs, Rebates & Promotions.” 9 A ATK Redesigns “The Journal” Ongoing Programs, Rebates & Promotions Consumer Promotions: Benelli • Rebates up to $200; Tactical Sale* Beretta USA • $50 rebate; Defenders Program* • Free Xtrema2 Gear Promotion* • Free jacket; Sako A7* • $250 rebate; SV10 Perennia III* Browning • $500 in Cynergy Club gear* • Free jacket; X-Bolt* • $100 free shotshells; Maxus* • $150 rebate; Citori* • Rebates up to $200; 4-H Shotgun Promo* Bushnell Outdoor Products • $50 rebate; Scout 1000 ARC* • Free pullover; select optics Before Dec. 30 Champion Traps & Targets • $10 rebate; $50 purchase* • Free pink hat; select purchases* • $50 rebate; select throwers/trap* EOTech • Up to $80 cash back* Federal Premium • Up to $50 rebate; Ultra-Shok* • Up to $10 rebate; Slug ammo* • Up to $5 rebate; Power-Shok* FNH USA • Up to $300 cash back; Distinguished Service Program* Franchi • Up to $200 rebate; select shotguns* Fusion • Up to $5 rebate; rifle loads* Hornady • Free bullets; select purchases* LaserMax • Up to $60 rebate; Uni-Max Red or Green Through Jan. 31, 2011 Leupold & Stevens • $100 rebate; binoculars* • Free custom CDS dials; VX-3 CDS riflescope* Marlin Firearms • $25, $35 rebate; select rifles* McMillan Group International • Free tactical training course* Nitrex • Up to $100 rebate; TR scope* Nosler • $800 NRA member discount; Model 48 Custom Sporter, Varmint* SI DIGITAL Bonus For a WEEKLY updated listing, visit RCBS • $50 rebate; R.A.S.S. Bench* • $10 rebate; $50 purchase • $50 rebate; $300 purchase Through March 31, 2011 Remington Arms Co. • Up to $100 rebate; select firearms, ammunition* Rossi • $20 rebate; Youth Matched Pair* Ruger • Free Carhartt jacket; new bolt actions* Shooters Ridge • $10 rebate; $50 purchase* • Hunting Swivel Stool; Sasquatch Blind* Simmons • 25% off; products over $25* Smith & Wesson • $50 rebate; new J-frames* Thompson/Center Arms • Up to $150 rebate; select firearms Through Nov. 30 Traditions Performance Firearms • $30 rebate; Vortek muzzleloader* • $25 rebate; Pursuit rifles* Weatherby • “As low as” prices; select firearms* Winchester Ammunition • Rebates up to $100; AA target loads* • Rebates up to $50; waterfowl ammo • $5 rebate; select rifle/slug ammo Through Jan. 31, 2011 Winchester Repeating Arms • SX3 $100 Shopping Spree* Weaver • Free gear bag; select binoculars, riflescopes* Altus Brands Creates New Packaging More Deals Drive Business Dealer-Only Promotions: FNH USA • Up to $300 cash back; ProStaff Program* McGowen Precision Barrels • 30% off; retail pricing for new dealers Stag Arms • Free Stag Arms barstool; 5 rifles* *Through Dec. 31 E-mail your Programs, Rebates & Promotions to: NOVEMBER 2010 19

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