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Shooting Industry November 2011 Digital Edition - Page 45

Industrywatch Ranger Up Offers Edge Continued from page 46 Email the Editor D ealers, are you looking to add edginess to your inventory? Consider the shirts and gear from Ranger Up Apparel. Owned and run by U.S. Army Rangers and Special Operations veterans, the company is “firmly committed to showcasing the warrior spirit and sense of service inherent in the military, police, fire and EMS community.” Ranger Up offers gear for men and women. Visit for a full-auto blast of no nonsense. For dealer information, call (919) 682-1475. ealers, we know you’re already planning your strategy to get the most out of SHOT Show 2012. In the December and January issues of Shooting Industry, we’ll let you know what to expect at the show, and how to maximize your floor time. Also in the issue, we’ll feature hundreds of 2012 new products from companies throughout the industry, along with a look at the challenges the industry will face in the New Business Year. If you are attending the SHOT Show, plan to visit us at Booth #16327. Visit D We’re Ready For The New Business Year ealers, be sure to enter this month’s Dealers Only Giveaway — see page 43. Entering is easy. Visit our new website, www.shootingindustry. com, and click the giveaway billboard. Answer four business-related questions and you’re entered to win the nine Thunder Ranch DVD Training Courses, valued at $439.55. And, as I mentioned last month, we will verify that the five winners are dealers or employees of gun dealers. Also, visit and “Like” Shooting Industry’s new Facebook page at www. D For Dealers Only — SI’s Giveaway Now I Understand! alutes go out to the New Jersey Second Amendment Society for their new promotional video explaining the difficulties of firearm ownership in New Jersey. The video is over 10 minutes long, with no boring moments — it takes that long to explain the complicated gun laws of the Garden State. SI DIGITAL I’ve had gun dealers from New Jersey try to exVIDEO plain to me what they face in doing business in the state. There always comes a point in the explaining when they either give up or I have to do something about a severe headache. Watching the video, “The Never-ending Saga of Firearms Ownership in New Jersey,” explains why, in a clever and informative way. Well done to the New Jersey Second Amendment Society. To view the movie, visit S SI DIGITAL Hot Link Zombies Beware! n mid-October, Hornady and Brownells helped make the world safer from zombies, with the release of special ammunition and gear. In its “Zero In On Zombies!” bulletin, Hornady announced, “Be prepared — supply yourself for the Zombie Apocalypse with Zombie Max ammunition from Hornady!” The announcement is highlighted by a vivid video, demonstrating what the ammo can do to zombies. Visit — if you dare! In its announcement, Brownells unveils the “Brownells Center For Zombie Awareness (CZA).” “Halloween is a well-known time for the recently deceased to become reanimated, and the CZA will play a vital role in winning the coming zombie apocalypse. That’s why we urge all concerned citizens to visit the CZA site immediately,” said Pete Brownell, company president. To be prepared, visit I anufacturers have until Dec. 15 to register to exhibit at the SHOT Show Media Day at the Range. The event is on Monday, Jan. 16, 2012, the day before SHOT Show begins, and will be held at the Boulder City Pistol & Rifle Range, Boulder City, Nev. Sponsorships also are available. To register, visit For more information, email the event coordinators, Cory Cannon, of Triple Curl, at ccannon@ or Cathy Williams, of CMG Marketing & Events, at cathy@ 9 M Manufacturers, Note Media Day Deadline NOVEMBER 2011 45

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