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TenPoint Offers Training products and scent attractant products,” Robb said. “Anything the regular bowhunter uses, the crossbow hunter also needs. “Plus, crossbows have their own unique accessories,” Robb continued. “Your customers will need quivers, crossbow cases and high-margin cocking mechanisms that they can buy either preinstalled or aftermarket. We also have a monopod system that hunters can attach to their crossbows. Selling crossbows opens up a tremendous market.” Barb Terry A salesman at The Complete Hunter’s Outlet in Mogadore, Ohio, instructs a customer on how to use TenPoint’s GT Curve crossbow with the ACUdraw 50. Robb said one reason gun dealers hesitate to sell crossbows is their concern that they won’t be able to provide service for their customers. “The learning curve for crossbows is really short,” Robb said. “First, crossbows don’t require any tuning. You have to change strings and cables, do some lubrication and make sure the screws are tight, but beyond that, there isn’t much that a firearms dealer needs to learn about.” Even the broadhead issue isn’t as complex for crossbows as it is for recurve and compound bows. “We recommend expandable broadheads because you don’t have a planing problem with them,” Robb said. “They’re just like practice points. But you probably should invest in an arrow straightener. And I certainly would invest in a bow press capable of handling a crossbow so you can re-serve bows and change strings and cables.” www.shootingindustry.com enPoint Crossbow is providing training and education materials for dealers, as of this spring. “We’re creating videos of how to service crossbows, including changing strings and cables,” Robb said. “There also will be one on how to install our Accu Draw system. And anything else that retailers want us to produce, we’ll produce. We’ll make the videos accessible to TenPoint Crossbow dealers via our Web site.” TenPoint also offers in-store assistance for retailers who request it. “We’ll have our sales reps call on any new dealer and go through any training with them that they want,” Robb said. “In fact, if we have a large influx of gun dealers wanting to carry our crossbows, we’ll probably hold some regional training events. We’ll do whatever our dealers ask of us to make them feel comfortable selling and working with crossbows.” In addition, TenPoint’s Web site offers dealers and consumers information on state crossbow regulations, a report: “Detailed Truth About Crossbows,” and a call to get involved. “I invite you to review our Web site to learn more about the regulatory environment today. I also urge you to get active in your state if need be. An easy way to stay current on crossbow issues is to sign up for our E-Newsletter and our more targeted and issue-related EBlasts,” Bednar said. For more information on TenPoint Crossbow Technologies, visit www. tenpointcrossbows.com or call (330) 628-9245. 9 T PREPARE FOR THE BARRAGE ™ BENCHMADE.COM ©2009 BENCHMADE KNIFE CO. OREGON CITY, OR, USA MODEL SHOWN: 585 MINI-BARRAGE™ www.tenpointcrossbows.com The First AXIS ® Lock Assist Read SI Digital Stronger. Faster. Benchmade. Circle No. 204 on Inquiry Card MARCH 2009 21