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Shooting Industry June 2011 Digital Edition - Page 12

Industry news Potterfields Donate More Than $1.4 Million L arry and Brenda Potterfield of MidwayUSA recently donated more than $1.4 million to support several organizations. The Potterfields donated $400,000 to the National Wild Turkey Federation, $400,000 to the Rocky Mountain Elk Foundation and $400,000 to the Mule Deer Foundation (MDF). The donations endow each organization’s new MidwayUSA Youth Wildlife Conservation Experience (MYWCE) program. The program will fund freshman and sophomore high-school students, allowing them to attend the organizations’ annual events. The goal is to educate students on wildlife conservation efforts and the outdoors. The donations will go to an endowment, and the interest generated by the gift will fund MYWCE programs. “Brenda and I believe in supporting youth programs that teach our next generation about wildlife and conservation. These kids are the future of shooting and conservation, and we are excited about partnering with MDF through the MYWCE program to change the future,” Larry Potterfield said. The Potterfields also donated $100,000 to MDF to fund MDF’s M.U.L.E.Y. youth shooting program. The M.U.L.E.Y. (Mindful, Understanding, Legal and Ethical Youth) program introduces youths, ages 12-17, to the shooting sports in a safe environment. They also donated $110,000 to the foundation for the Junior Trapshooters of Missouri Inc., with $100,000 going directly to the foundation. They also matched a $10,000 gift from the Missouri Trapshooters Association, and agreed to match a $10,000 gift from the association each year through 2015. For more information, visit Scholastic Shooting Sports Supports Kids And Clays he Scholastic Shooting Sports Foundation (SSSF) has selected the Kids and Clays Foundation as the official charity for the Scholastic Clay Target Program (SCTP). “Because SCTP is a youth-development program, we feel it is important our athletes learn to give back,” said Russ Arnold, executive director of SSSF. “I think Kids and Clays is perfect for us, because we can support the national organization with fundraising and local shooting clubs, and families can get involved with the local Ronald McDonald Houses.” For more information about SSSF and SCTP, call (586) 737-0805 or visit www. To learn more about Kids and Clays Foundation, call (219) 8742100 or visit T Big Rock Acquires Inland Pacific Distributors B ig Rock Sports and Inland Pacific Distributors Ltd., based in Langley, British Columbia, Canada, have entered into an exclusive agreement for Big Rock to purchase Inland Pacific as part of Big Rock’s plans to enter the Canadian market. Bellmark Partners assisted Big Rock in the purchasing process. Inland Pacific Distributors operates from three regional distribution centers, and has been servicing the independent Canadian sporting goods channel for more than 40 years. In other Big Rock Sports news, the distributor recently secured a new fiveyear, $150 million credit facility. According to company officials, the move takes advantage of the favorable market conditions, and positions Big Rock for significant flexibility and growth, both organically and through acquisition. “We are very happy to have Regions Business Capital, part of Regions Bank, lead this process,” said Ed Small, Big Rock’s CEO. The Regions-led credit facility has four additional participating lenders: Bank of America, PNC, Toronto Dominion and RBC. For more information, visit LaserMax Secures Certification Status aserMax has completed certification requirements for the Small Business Administration’s (SBA) new WomanOwned Small Business (WOSB) 8(m) program. The program aims to help federal agencies meet government-wide small business contracting goals, and to give opportunities for WOSBs to compete for federal contracts. To qualify, a company must be at least 51-percent owned, controlled and managed by one or more women. The women must be U.S. citizens and the firm must be considered small, according to SBA size standards. “We are proud to earn our WOSB certification, and have the opportunity to compete and win new federal contracts,” said Susan Houde-Walter, LaserMax CEO. “These contracts allow us to provide additional opportunities for jobs here in Rochester, and serve all of our customers with the highest level of service and support.” For more information, visit www. L Davidson’s Inc. has added Rock Island Armory to its product line. Visit www. and Smith & Wesson has added Camfour Inc. as an L.E. distributor for the New England states. Visit and HECS/Winners Choice Strings has hired Hawk Associates to handle its advertising and PR. Visit E-mail Hawk Associates at Charter Arms has selected Professional Marketing Inc. and W.L. Carter Co. as manufacturer’s representatives for the southeast. Visit www. and 12 JUNE 2011 Now Representing — Distribution Now Representing — Marketing/Public Relations Now Representing — Sales Read SI DIGITAL

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