To view this site you need Adobe Flash Player and your browser must allow javaScripts.
Go here to get the latest Flash Player.






Industry news FNH Introduces Eyes And Ears Promotion NH USA has designed another consumer promotion to help boost dealer sales. The promotion began on May 15, 2009 and runs through Sept. 30, 2009. “We are always looking at innovative ways to support our dealers and give extra value with a purchase. This offer is not only a good value, but promotes safety as well, something we are always interested in improving,” said Barbara Sadowy Bailey, director of marketing. Consumers who buy a new FNP-9 or FNP-40 pistol during the promotion period will receive Radians’ Revelation shooting glasses and SureFire’s EarPro EP3 Sonic Defenders ear plugs ($50 retail value) free. Visit www.fnhusa.com for more information and redemption forms. F Blaser USA, SSSF Select CMG Marketing & Events laser USA and Scholastic Shooting Sports Foundation have selected CMG Marketing and Events for their media efforts. The Blaser USA contract renews a partnership held in 2007 and part of 2008. “We wanted to renew our previous relationship with CMG Marketing since the agency had experience with Blaser’s product line and has a solid track record with leveraging media resources with our brands,” said Norbert Haussmann, CEO for Blaser USA. For more information, visit www.blaserusa.com. The Scholastic Shooting Sports Foundation’s (SSSF) contract with CMG runs through April 2012. “We wanted an agency that could help us market this vitally important program for the development of our youth within shooting sport programs, and specifically through the Scholastic Clay Target Program,” said Bill Christy, SSSF president. For more information, visit www.sssfonline.org and CMG Marketing at www.cmgmarketingandevents.com. B he Scholastic Shooting Sports Foundation (SSSF) recently became the official administrator of the Scholastic Clay Target Program (SCTP). The NSSF officially turned over the program to the newly formed foundation on Jan. 1, 2009. In terms of sheer numbers of participants, the 8-year-old SCTP has been the most successful youth-oriented program in NSSF history. Nearly 30,000 middleand high-school students have participated in the program. “We will focus on providing a safe and enjoyable experience for developing young people into responsible citizens through the discipline and culture of the shooting sports,” said Bill Christy, SSSF president. For more information and to learn how to support SSSF and SCTP, visit www.sssfonline.org. T SSSF Takes Over Scholastic Clay Target Program Subscribe to SI Digital www.shootingindustry.com What Your Customers Are Reading Now! MG Publications’ four sister magazines are full of purchasing ideas — which your customers are reading about and looking to you and your store to fulfill. Here is what they are reading this month. In the July/August issue of American Handgunner, writer Dave Anderson outlines why he reloads and what his favorite reloading components are in “Feeding the Habit: Reload For More Competition Fun.” In “Police Special: Les Baer Brings Quality to an EntryLevel AR-15 for Police and Civilians,” in GUNS Magazine’s August issue, Thunder Ranch’s Clint Smith says the Police Special “is a high-quality rifle made by people who care more about quality than how much money they can make.” The rifle is available to both civilian and law enforcement buyers. “On one hand, I love trying new rifles, especially ones I can hunt with. On the other hand, how much more can be said about another bolt-action rifle? Thanks to Kimber, quite a lot actually!” Find out what John Russo has to say about the Kimber 84M Montana in the GUNS 2010 Special Edition. “The best cops are gear-hogs, the guys and gals who shop with a keen eye for tools, equipment, training and more.” Managing editor — and former cop — Suzi Huntington presents the Ultimate Cop Goodie Guide in “Gear Hogs: What’s What for Cops” in the July/ August issue of American COP. Dealers, to stock these FMG titles in your store, contact FMG’s Distribution Manager, Sergio Jauregui, at 1-800-597-8065. For a look at the magazines, visit www.fmgpublications.com. F