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JULY 2008 • VOLUME 53 • NUMBER 07 Features 28 45 Page 28 U.S. Firearm Business Sales Defy Economic Slump, Business Braces For Challenges. Russ Thurman Cleaning Up With Cleaning Gear John Morrison Don’t Let Low MSRPs Fool You — There’s Gold in Cleaning-Gear Sales! Bonus 50 52 Web Site Showcase Refresh Your Internet Connections! The Universe’s Greatest Buyer’s Guide Here’s The Industry At Your Fingertips. Page 45 Industry News 10 Dealers Pick Ruger LCP As Best 2008 New Product 14 Kimber Donates $35,000 To Police Foundation 16 NSSF Creates Shooting Range Grant Program Columns 20 Page 50 Lethal Force Should You Be Open On Sunday? Massad Ayoob 22 24 26 102 Outdoor Marketplace Dealers Play Key Role In Voter Education. Ted Novin Arms And The Woman Olympian Kim Rhode Promotes Shooting Sports. Lisa Parsons-Wraith Back Blast & Other Hot Gases Just Hold Those Doughnut Jokes, Okay? Commander Gilmore Industry Watch Stepping Outside To Support The Industry’s Future. Russ Thurman Page 22 Departments 8 Letters 99 New Products 100 100 Reader Service Classifieds Page 24 4 JULY 2008 SHOOTING INDUSTRY® (ISSN 0037-4148) is published monthly by Publishers’ Development Corporation at 12345 World Trade Dr, San Diego, CA 92128. Periodical Class Postage paid at San Diego, CA 92128, and at additional mailing offices. Subscription $25 yearly in U.S.A. Single copies $3 (except for the December SHOT SHOW issue, $25). Change of address: Four weeks notice required on all changes. Send old address as well as new. POSTMASTER: Send address changes to: SHOOTING INDUSTRY® 12345 World Trade Dr, San Diego, CA 92128. PRINTING SERVICES/PREPRESS: Democrat Printing Company. CONTRIBUTORS submitting manuscripts, photographs or drawings, do so at their own risk. Material cannot be returned unless accompanied by sufficient postage. PAYMENT will be made at rates current at time of publication and will cover reproduction in any or all of the editions of SHOOTING INDUSTRY®. OPINIONS expressed in bylined articles or columns are those of the author and do not necessarily reflect the views of the magazine or its staff. Copyright© 2008 by Publishers' Development Corporation. All rights reserved. Reproduction or use of any portion of this magazine without written permission is prohibited. www.shootingindustry.com