Squeeze out more accuracy. Until now, even the best rifle stocks have been attached to actions along a single vertical plane. T
Circle No. 219 on Inquiry Card
Succeeding In Tough Times Page 18 FEBRUARY 2009 • VOLUME 54 • NUMBER 02 Features 24 28 35 39 Getting A Jump On 2009 NASGW Expo
Performance. SINCE 1955 — THE INDUSTRY’S BUSINESS MAGAZINE BOARD OF DIRECTORS Thomas von Rosen, CEO; Thomas Hollander, Randy Mo
No company enjoys facing a recall of a product, but when it happens, the service provided can damage a reputation or, done righ
ANNOUNCING THE 2009 FNH USA PISTOL PACK PROMOTION GET YOUR 2009 FN PISTOL PACK. Just buy a 2009 FNH USA Pistol Pack Promotion t
Succeeding In Tough Times — page 18 SHOT Show Signals Positive Start For 2009 Bill Brassard, NSSF uyers, exhibitors and media f
Circle No. 228 on Inquiry Card
Bear Enthusiast Announces New Client Offer ear Enthusiast Marketing Group announces a new VIP (Very Important Partner) offer. A
FNH USA Announces Consumer Promotions NH USA has launched two promotions to boost its 2009 sales. Customers who purchase a new
NAA “The Earl” Available In California Rock River Expands Facilities orth American Arms (NAA) has announced that its new .22 WM
MidwayUSA Receives Quality Award idwayUSA has been honored with the 2008 Missouri Quality Award (MQA). The MQA follows the Malc
Increase range traffic. Convert beginners. Reactivate former participants. Turn first-time shooters into repeat customers. HIT AL
Help us grow our sports. We’ll help you grow your business. Join the National Shooting Sports Foundation. Help us attract, exci
Massad Ayoob Keep Your Displays Full, Even During Panic Buying mpty display space can make your gun shop look like it’s about t
Up The Value Factor A t Pro-Arms, one showcase is reserved for used handguns. Because the new shop had not been open long enoug
Ray Oeltjen Succeeding In Tough Times struggling economy and the likelihood of a fervently anti-gun administration has business
and promotions, or cutting back on vital personnel is not the answer, and will almost guarantee business failure — sooner or la
Lisa Parsons-Wraith Browning Maxus Tames The Recoil Beast “L ightweight, but comfortable to shoot” is the holy grail of firearm
Liv Circle No. 206 on Inquiry Card The holster pocket on both the Frisco Good Window Advertising The relatively high price-poin
Commander Gilmore It’s Just My Hood Ornament, Officers E lio Valera almost made it. He was just pulling up to a metal recycling
Circle No. 231 on Inquiry Card
Getting A Jump 2009 On By Ray Oeltjen Scott Blackwell (seated, center left), Remington president, and Hewitt Grant (seated, cen
pricing, programs and products, and helps us build stronger relationships throughout the distribution channel. Everyone at RSR
Deals are made at the Hornady booth. Deals are made at the Hornady booth. munication system. “The new AdBuilderHQ customized re
Bear Enthusiast Marketing Group Craig Dutton (left), Glock director of sales, accepts the Chairman’s Award for Industry Leaders
The FNP-45 from FNH USA features traditional double-action/single-action operation on a high-capacity polymer frame. SELF-DEFEN
So, is it “all over but the shouting” for sales of self-defense guns and gear? Not by a long shot, say industry experts. Manufa
Supreme Elite Bonded PDX1, the FBI’s primary service round, is now available for commercial sales. SABRE is offering its three-
PURE POWER. Introducing IMR White Hots 6231 Robinson Shawnee Mission, KS 66202 pre-formed charges, the only white gunpowder. Pu
boost in sales with the introduction of the Sage and C36 Military. The number of add-on and self-defense accessories seems endl
Circle No. 227 on Inquiry Card
to make sales. However, it’s how you treat customers and your demeanor that will determine whether they will return for those e
By Carolee Carolee Anita Anita Boyles Boyles By Selling Selling In In Challenging Times Times Ammunition These Six Tips Will He
Remington’s Ultra Mag. line offers dealers a wide range of options to meet their customers’ needs. The advantage of ammunition
231.25070 Shooting Ind Feb09.pdfPage 1 12/9/08 2:54:51 PM ways needs an extra box of ammo on hand, and you need to be sure he k
The 2009 Masters will be a two-day shooting event! July 24-25, 2009 Hartford Gun Club East Granby, Conn. TIME TO STEP OUTSIDE A
By Ray Oeltjen Money Reloading! In High Ammo Prices, Technology Combine For A Reloading Resurgence There’s “R R eloading is dea
The companies listed have featured advertisements or products in this issue. Look to them first when you are ready to make a pu
Introduced in 2007, Barnes Varmint Grenade has become very popular. It’s available in a number of calibers and is sold in 100-
for shooting, in general, it is good for business, overall. 9 AMMO & RELOADING Accurate Arms Co . . . . . . . . . . . . . . . A
Text First Line See Your Product Here! If you are a manufacturer, importer, distributor or entrepreneur with a newsworthy, new
Blue Book Publications Black Powder Revolvers Written and photographed by Dennis Adler, Black Powder Revolvers — Reproductions
ACCESSORIES Winchester Smokeless Propellant AUTOCOMP Winchester’s AUTOCOMP power, for the “discriminating competition pistol sh
Russ Thurman A Good Start To 2009 S HOT Show 2009 last month in Orlando, Fla., provided a muchwelcomed boost to the industry’s
Circle No. 229 on Inquiry Card
r u o Y m Girl… t. h g a i e r e r h t D is the one on rearms cs, LMT fi si a b e th wn to itary, ripped do rest is mil e hilt
Page 1:
SUCCEEDING IN TOUGH TIMES, p. 18 FEBRUARY 2009 AMMUNITION After
Page 2:
Squeeze out more accuracy. Until now, even the best rifle stock
Page 3:
Circle No. 219
Page 4:
Succeeding In Tough Times Page 18 FEBRUARY 2009 • VOLUME 54 • N
Page 5:
Performance. SINCE 1955 — THE INDUSTRY’S BUSINESS MAGAZINE BOAR
Page 6:
No company enjoys facing a recall of a product, but when it hap
Page 7:
ANNOUNCING THE 2009 FNH USA PISTOL PACK PROMOTION GET YOUR 2009
Page 8:
Succeeding In Tough Times — page 18 SHOT Show Signals Positive
Page 9:
Circle No. 228
Page 10:
Bear Enthusiast Announces New Client Offer ear Enthusiast Marke
Page 11:
FNH USA Announces Consumer Promotions NH USA has launched two p
Page 12:
NAA “The Earl” Available In California Rock River Expands Facil
Page 13:
MidwayUSA Receives Quality Award idwayUSA has been honored with
Page 14:
Increase range traffic. Convert beginners. Reactivate former par
Page 15:
Help us grow our sports. We’ll help you grow your business. Joi
Page 16:
Massad Ayoob Keep Your Displays Full, Even During Panic Buying
Page 17:
Up The Value Factor A t Pro-Arms, one showcase is reserved for
Page 18:
Ray Oeltjen Succeeding In Tough Times struggling economy and th
Page 19:
and promotions, or cutting back on vital personnel is not the a
Page 20:
Lisa Parsons-Wraith Browning Maxus Tames The Recoil Beast “L ig
Page 21:
Liv Circle No. 206 on Inquiry Card The holster pocket on both t
Page 22:
Commander Gilmore It’s Just My Hood Ornament, Officers E lio Va
Page 23:
Circle No. 231
Page 24:
Getting A Jump 2009 On By Ray Oeltjen Scott Blackwell (seated,
Page 25:
pricing, programs and products, and helps us build stronger rel
Page 26:
Deals are made at the Hornady booth. Deals are made at the Horn
Page 27:
Bear Enthusiast Marketing Group Craig Dutton (left), Glock dire
Page 28:
The FNP-45 from FNH USA features traditional double-action/sing
Page 29:
So, is it “all over but the shouting” for sales of self-defense
Page 30:
Supreme Elite Bonded PDX1, the FBI’s primary service round, is
Page 31:
PURE POWER. Introducing IMR White Hots 6231 Robinson Shawnee Mi
Page 32:
boost in sales with the introduction of the Sage and C36 Milita
Page 33:
Circle No. 227
Page 34:
to make sales. However, it’s how you treat customers and your d
Page 35:
By Carolee Carolee Anita Anita Boyles Boyles By Selling Selling
Page 36:
Remington’s Ultra Mag. line offers dealers a wide range of opti
Page 37:
231.25070 Shooting Ind Feb09.pdfPage 1 12/9/08 2:54:51 PM ways
Page 38:
The 2009 Masters will be a two-day shooting event! July 24-25,
Page 39:
By Ray Oeltjen Money Reloading! In High Ammo Prices, Technology
Page 40:
The companies listed have featured advertisements or products i
Page 41:
Introduced in 2007, Barnes Varmint Grenade has become very popu
Page 42:
for shooting, in general, it is good for business, overall. 9 A
Page 43:
Text First Line See Your Product Here! If you are a manufacture
Page 44:
Blue Book Publications Black Powder Revolvers Written and photo
Page 45:
ACCESSORIES Winchester Smokeless Propellant AUTOCOMP Winchester
Page 46:
Russ Thurman A Good Start To 2009 S HOT Show 2009 last month in
Page 47:
Circle No. 229
Page 48:
r u o Y m Girl… t. h g a i e r e r h t D is the one on rearms c
Shooting Industry February 2009
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