THE SAVAGE ACCUTRIGGER™ - PERFECTED WITH ENGINEERING TECHNOLOGY, BUILT BY HAND “It takes 213 quality controlled steps and the i
CIRCLE NO. 222 ON INQUIRY CARD
FEBRUARY 2008 • VOLUME 53 • NUMBER 02 Features 26 Page 26 Self-Defense Sales It’s All About Attitude, Inventory And Experience.
SINCE 1955 – THE INDUSTRY’S BUSINESS MAGAZINE PUBLISHER Thomas von Rosen EDITOR Russ Thurman EDITORIAL ASSISTANT Roxanne Smith
Where Are You? I read with great interest the letter from Leah Madachik (“Out Of Control,” Letters, Jan. 2008). I called Mr. Jo
ANNOUNCING THE 2008 FNH USA STOCKING DEALER PROGRAM The Only Thing That’s Better Than Getting One FREE FN Gun Is Getting Two FR
Should You Start A Cop Shop? — page 16 Sportsmen Impact Every State’s Economy H Melinda Gable unting and fishing have a major ec
L OOKING FOR A “B EST G UN” G UNSMITH ? Factory authorized service for Ivo Fabbri, F.LLI, Bertuzzi, Perugini & Visini, J.P. Sau
Cerberus Capital Management Buys DPMS Executives Form Youth Alliance D PMS announced in mid-December that its assets have been
Pelican Expands Manufacturing To Europe Lansky Taps Rep Groups P elican Products has begun manufacturing operations in a Europe
FNH USA Offers Free Ammunition Legacy Sports Selects Repair Center L NH USA is giving 200 rounds of 5.7X28mm SS197SR ammunition
Protective Optics Changes Name Remington Presents Sales Awards A fter more than two decades developing Wiley X eyewear, Protect
Swanson Russell Grows Team Swanson Russell Associates (SRA) has hired and promoted a number of people in its public relations,
sity of Wisconsin — Eau Claire. Hodgdon Powder Names Director Hodgdon Powder Co. has named Tim W. Vaitekunas director of market
Massad Ayoob Should You Start A Cop Shop? — Part I T here’s that headline in the morning newspaper: “City Purchases New Handgun
the same makers, but must still own and qualify with a 9mm version. In 2007, the list was expanded to include Glock pistols, th
Carolee Anita Boyles Yes, You Can Make Money Selling Reloading Supplies H ow much money can you make for an extra can of powder
All scopes and rings are not included. Cal: .338 Federal RFLR-338L Cal: 6.5 Creedmoor RFLR-65 Also Available in .308 Win. & .26
Lisa Parsons-Wraith Woman Gun Dealer Shares Secrets To Women’s Market S uccessful customer relations are the cornerstones of a
Fun For All D onnett said Stonewall is a family-oriented store and she encourages people to bring their kids to the range. “We
Commander Gilmore Perhaps It’s Something In The Water! e at Gilmor mander om m .c o o C o ff@yah E-mail astStu BackBl T he next
It took a company obsessed with light transmission to come up with an idea this good: MX Modular Flashlights. See the light at
THE NEW SIG SAUER ® ™ Not all models and variations are currently available, see our website for a complete listing.
EVERYTHING CHANGES One serial number, unlimited possibilities. The revolutionary new SIG SAUER® P250™ is a modular pistol that
SELF-DEFENSE John Morrison Shooting Sports LLC owner Paul Hahn (left) sells another “dual-duty” handgun — this one an EAA 10mm
SALES Kimber (from top) offers the Custom Covert II, Pro Covert II and the Ultra Covert II, featuring Crimson Trace Lasergrips.
Already a bestseller in many gun shops, the Smith & Wesson M&P15 is now available with a fixed stock (M&P15FT), making it compli
opens opportunities for expanded sales, Hahn says. “The women’s market in self-defense firearms is growing rapidly. Establishing
Please, visit us at the SHOT SHOW booth 1949/L 27 th International Sporting Arms, Security, Outdoor Show THE TOP MEETING PLACE
Law Enforcement Connection W hen it comes to self-defense and home protection, citizens want to rely on the gear cops rely on.
CIRCLE NO. 223 ON INQUIRY CARD
Mark Kayser Mark Kayser Are you stocking the ammo that attracts customers who demand a wide range of calibers and performance l
Fiocchi uses nickel-plated lead shot in its Turkey loads, giving hunters the benefit of a denser, more consistent pattern with f
America and while they don’t burn through the ammunition like shotgun enthusiasts, you need to cater to their needs. Reliable c
Buyers talk business at the TruGlo Booth. Accelerated Business NASGW Streamlines Communication, Generates Growth! ith nearly 50
Story & Photos: Ray Oeltjen Award Photos: Bear Enthusiast Marketing Group dees. We all have a much better understanding of how
Brian Herrick (left), Savage Arms V.P. of sales and marketing, accepts the Chairman’s Award for Industry Leadership from Michae
Rick Stoeckel (left), brand manager for ATK’s Civil Ammunition, accepts the Aummnition Manufacturer of the Year award from Brow
lengthy wait between product announcement and product availability, Ruger used a new strategy with the SR9. “We went to the dis
The companies listed have featured advertisements or products in this issue. Look to them first when you are ready to make a pur
See Your Product Here! If you are a manufacturer, importer, distributor or entrepreneur with a newsworthy, new or revised produ
Redding Reloading Flash Hole Deburring Tools Redding offers two tools for the removal of flash hole burrs. The Universal tool is
SHOWDOWN IN GUN VALLEY We’re Calling You Out! TIME TO STEP OUTSIDE AND SHOOT! /LPEHUXS\RXUWULJJHUÀQJHUSUDFWLFH\RXUVWHHO
continued from page 46 Step To The Firing Line A re you ready to join us on the firing line in Gun Valley? It’s time to enter yo
Russ Thurman We Can Be No Less Passionate A nti-gun assaults come in many fashions. There’s the in-yourface, we’re-going-to-des
CIRCLE NO. 231 ON INQUIRY CARD
CIRCLE NO. 211 ON INQUIRY CARD
Page 1:
HUNTERS SPEND BILLIONS, BOOST ECONOMY FEBRUARY 2008 SELF DEFENS
Page 2:
THE SAVAGE ACCUTRIGGER™ - PERFECTED WITH ENGINEERING TECHNOLOGY
Page 3:
CIRCLE NO. 222
Page 4:
FEBRUARY 2008 • VOLUME 53 • NUMBER 02 Features 26 Page 26 Self-
Page 5:
SINCE 1955 – THE INDUSTRY’S BUSINESS MAGAZINE PUBLISHER Thomas
Page 6:
Where Are You? I read with great interest the letter from Leah
Page 7:
ANNOUNCING THE 2008 FNH USA STOCKING DEALER PROGRAM The Only Th
Page 8:
Should You Start A Cop Shop? — page 16 Sportsmen Impact Every S
Page 9:
L OOKING FOR A “B EST G UN” G UNSMITH ? Factory authorized serv
Page 10:
Cerberus Capital Management Buys DPMS Executives Form Youth All
Page 11:
Pelican Expands Manufacturing To Europe Lansky Taps Rep Groups
Page 12:
FNH USA Offers Free Ammunition Legacy Sports Selects Repair Cen
Page 13:
Protective Optics Changes Name Remington Presents Sales Awards
Page 14:
Swanson Russell Grows Team Swanson Russell Associates (SRA) has
Page 15:
sity of Wisconsin — Eau Claire. Hodgdon Powder Names Director H
Page 16:
Massad Ayoob Should You Start A Cop Shop? — Part I T here’s tha
Page 17:
the same makers, but must still own and qualify with a 9mm vers
Page 18:
Carolee Anita Boyles Yes, You Can Make Money Selling Reloading
Page 19:
All scopes and rings are not included. Cal: .338 Federal RFLR-3
Page 20:
Lisa Parsons-Wraith Woman Gun Dealer Shares Secrets To Women’s
Page 21:
Fun For All D onnett said Stonewall is a family-oriented store
Page 22:
Commander Gilmore Perhaps It’s Something In The Water! e at Gil
Page 23:
It took a company obsessed with light transmission to come up w
Page 24:
THE NEW SIG SAUER ® ™ Not all models and variations are cu
Page 25:
EVERYTHING CHANGES One serial number, unlimited possibilities.
Page 26:
SELF-DEFENSE John Morrison Shooting Sports LLC owner Paul Hahn
Page 27:
SALES Kimber (from top) offers the Custom Covert II, Pro Covert
Page 28:
Already a bestseller in many gun shops, the Smith & Wesson M&P1
Page 29:
opens opportunities for expanded sales, Hahn says. “The women’s
Page 30:
Please, visit us at the SHOT SHOW booth 1949/L 27 th Internatio
Page 31:
Law Enforcement Connection W hen it comes to self-defense and h
Page 32:
CIRCLE NO. 223
Page 33:
Mark Kayser Mark Kayser Are you stocking the ammo that attracts
Page 34:
Fiocchi uses nickel-plated lead shot in its Turkey loads, givin
Page 35:
America and while they don’t burn through the ammunition like s
Page 36:
Buyers talk business at the TruGlo Booth. Accelerated Business
Page 37:
Story & Photos: Ray Oeltjen Award Photos: Bear Enthusiast Marke
Page 38:
Brian Herrick (left), Savage Arms V.P. of sales and marketing,
Page 39:
Rick Stoeckel (left), brand manager for ATK’s Civil Ammunition,
Page 40:
lengthy wait between product announcement and product availabil
Page 41:
The companies listed have featured advertisements or products i
Page 42:
See Your Product Here! If you are a manufacturer, importer, dis
Page 43:
Redding Reloading Flash Hole Deburring Tools Redding offers two
Page 44:
SHOWDOWN IN GUN VALLEY We’re Calling You Out! TIME TO STEP OUTS
Page 45:
continued from page 46 Step To The Firing Line A re you ready t
Page 46:
Russ Thurman We Can Be No Less Passionate A nti-gun assaults co
Page 47:
CIRCLE NO. 231
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CIRCLE NO. 211
Shooting Industry February 2008
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