To view this site you need Adobe Flash Player and your browser must allow javaScripts. Go here to get the latest Flash Player. MidwayUSA Celebrates 30th Anniversary M idwayUSA celebrated its 30th anniversary in 2007. Originally serving mid-Missouri customers, today MidwayUSA is a catalog and Internet retailer offering “Just About Everything” for shooting, reloading, gunsmithing and optics. “I have always loved guns — shooting, reloading and gunsmithing are my hobbies — and I have been fortunate to find other like-minded people to join us at MidwayUSA in serving our customers,” said Larry Potterfield, company founder and president. “The employees at MidwayUSA are passionate about shooting and hunting — and that passion shines through to our customers. Larry and I also believed that supporting the National Rifle Association and the shooting sports industry was something we had to do,” said Brenda Potterfield, cofounder and vice president. MidwayUSA and the Potterfield family have supported the NRA over the years, in personal contributions and the start-up of two NRA programs, both created in 1992. NRA “Round-Up” has raised over $3.5 million for the National Endowment for the Protection of the Second Amendment. Friends of NRA, created with several “friends of the company,” has generated millions of dollars for shooting programs throughout the country. For more information, visit www.midwayusa.com. Shooting Safety Redefined. Larry and Brenda Potterfield celebrate 30 years of MidwayUSA. Pre-SHOT Show Media Day Set T he third annual Media Day at the Range will be held Feb. 1, 2008, the day before the start of the SHOT Show in Las Vegas. The event will be held at the Boulder City Shooting Range in Boulder City, Nev., from 10 a.m. to 4 p.m. Event organizers anticipate more than 60 manufacturers will present their new products for 2008. The day will include a continental breakfast, lunch and refreshments. Transportation will be provided from designated hotels. Exhibitors and journalists must register online at www.media-day.com by Dec. 31. Additional details will be on the Web site in January. For more information, e-mail Cory Cannon at: ccannon@triplecurl.com or Cathy Williams at: cathy@cmgmarketingandevents.com. Extreme Impact Resistance, Superior Comfort and Style… Eye Protection Redefined. All Howard Leight® lenses are optically correct and meet ANSI Z87+ and CSA Z94.3 standards. Only Howard Leight Shooting Safety products deliver sports styling, performance, innovation and comfort at the right price. Sigarms Changes Name To Sig Sauer S igarms has changed its corporate name to Sig Sauer, aligning the company with its globally recognized Sig Sauer brand. According to company officials, the change reflects the worldwide growth in demand for Sig Sauer products. The company has more than tripled its workforce in the past 30 months, invested $18 million U.S. dollars in state-of-the-art manufacturing facilities and equipment, and significantly expanded its engineering base, company officials said. For more information, call (603) 772-2302 or visit www.sigsauer.com. For more information contact your local distributor or call 866-786-2353. www.HowardLeightShootingSports.com The Law Enforcement Section Booth #8825 CIRCLE NO. 233 ON INQUIRY CARD SHOT SHOW SUPER ISSUE 2008 • www.shootingindustry.com 25