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Shooting Industry August 2011 Digital Edition - Page 18

Outdoor Outdoor marketplace J.K. Autry Dealers Benefit From Federal’s Traveling Showroom ederal Premium is and Fusion loads on disvisiting 78 retailers play. BLACKHAWK! has across the nation tactical gear and SERPA this year on its interactive holsters for visitors to dealer trailer tour. Two test. The newest DuraSeal trailers, loaded with gear, targets and shooting acaccessories and ammunicessories from Champion tion, are visiting dealers in are available for shooters 35 states. to examine. Visitors can “The dealer trailers are even look through the a great opportunity for latest Weaver scopes and hunters and shooters to binoculars out of the back learn more about the latest of the trailer. new products,” said Bart Last year, the trailers Biedinger, dealer services attracted quite a crowd, manager. “We packed including one event that these trailers with a variety drew more than 100,000 of products and displays to visitors. Many dealers help educate consumers. Dealers enjoy the crowds attracted to the Federal Premium dealer trailers. hold special events, sales They can look at, touch and and offers when the trailers feel a product, and then turn Visitors can venture through the 48come to town. around and buy it right there. Of course, foot traveling showrooms to experience To view the full trailer schedule, visthere are some excellent giveaways and many new products. Federal Premium it www.federalpremium.com and click specials, as well.” has the latest Prairie Storm, Black Cloud “What’s New.” F Bianchi Offers New Pocket Holster NSSF Video Outlines Range Rules ianchi’s new pocket holster, the Model 152 Pocket Piece, offers a unique “vertical assist” finger pad to help in drawing the holster from a pocket. The fullgrain leather holster is available for small-frame revolvers and semiautomatics. “Many pocket holsters look and function more like a bucket, with the handgun simply dropped in and not fitting well,” said James Dawson, category director for Duty Gear products. “We took the pocket design for Bianchi one step further, incorporating its reputation for precisely fit holsters into a good looking and extremely functional design.” The Model 152 has a squared-off design to mimic a wallet, and is available in reverse-out, full-grain leather in plain tan. The holsters, with an MSRP of $29.75, are available for the S&W J-Frame, and the Ruger LCP and LCR. Additional models will be available later this year. For more information, visit www.bianchi-intl.com. 18 AUGUST 2011 B he NSSF recently released a video, “Introduction to Range Safety and Etiquette,” to help new shooters learn range safety rules and show courtesy to fellow shooters. Dealers can encourage their customers to watch the video on NSSF’s YouTube channel, www.youtube.com/thenssf. The eight-and-a-halfminute video covers the rules of gun safety, eye and ear protection, range rules, role of the range officer, what to do when you get to the firing line, making your handgun safe, cease fire and range courtesy. The video is hosted by Barry Laws, a member of NSSF’s Association of Shooting Ranges Advisory Committee. He and his wife, Cynthia, own Open Range, the Crestwood, Ky., indoor shooting facility where the video was filmed. Shooting range managers interested in showing their customers “Introduction to SI DIGITAL Hot Link Range Safety and Etiquette” can request a free DVD from NSSF’s video, “Introduction to Range Safety NSSF by contacting Ann and Etiquette,” is hosted by Barry Laws, owner Siladi at asiladi@nssf.org. of Open Range in Crestwood, Ky. T Subscribe to SI DIGITAL www.shootingindustry.com

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