Click here to download the catalog as a PDF file. To view this site you need Adobe Flash Player and your browser must allow javaScripts. Go here to get the latest Flash Player. at (800) 533-7988, or drop me a line at steve@americanhandgunner.com. We’re heading to Atlanta on Election Day for the NASGW Show and that ought to be an interesting couple of days in this political climate. ‘Til next time… FMG insiders speak Steve American Handgunner Jeff away with my recollections. Childhood holidays were the sweetest of all. But what does any of this have to do with GUNS Magazine? Simple — we are in the business of planting seeds of anticipation. The holidays are coming and ads placed at this time of the year spark interests that will infuse the upcoming season with that special eager glow. We know the economy is stressed, but that is no reason to give up being a dream merchant for our readers. So call me at (800) 426-4470 or drop an e-mail to: jeffm@gunsmagazine.com. Together we will find a way for you to be a very special Santa for our readers once again this year. E vaT T Take Advantage Of Bonus Circulation With any luck, by the time you get this newsletter, you’ll still have time to place your ad in the March/April SHOT Show issue of American Handgunner. This one will feature the Ultimate Custom Hi-Power on the Cover and other features include an inside tour of the Smith & Wesson Performance Center (with a Web Blast video), a behind the scenes look at Brownells, Diamond Blade knives by Pat Covert, what’s hot in ammo by John Connor, and a look at the 2008 STI/American Handgunner World Shoot Off by our good friend Teruhiko Yano. The closing date for the March/April issue is November 21. The 21st is also the close of the March SHOT Show issue of GUNS and the January SHOT Show issue of Shooting Industry. Whichever magazine is appropriate for your particular goals, we can help. For more information, please call me Plant More Seeds Of Anticipation The holidays are upon us. It began with Halloween. When I was a kid, Halloween was for kids. We would rush home from school, put on our costumes, and try to hit as many houses as possible before our primal horde was shooed off the streets because of the late hour. Then, when we got home we would count our booty. Eating candy from Halloween was always more of an education than anything we ever learned at school. We learned how to be dogged in our pursuit of booty. We learned to be totally self-indulgent. We learned to be insatiable and cunning. Why, without these sustaining virtues capitalism would collapse in the quick time it takes to eat a Butterfinger. The next big holiday as a kid was Thanksgiving. This was both a holiday and a kickoff party for the whole Christmas season. The virtue we learned about on this day was unabashed gluttony. To properly prepare for the event, one had to eat sparingly for a few days. Then, Thanksgiving Day itself would drive us absolutely nuts with stomach-churning anticipation. The real gift of holidays is that they lend our lives predictable cycles of anticipation. Anticipation injects a rich sense of increasing eagerness to a whole parade of days that prepare the way for the actual holiday. The delights of longing-filled, drawn-out days and weeks while the actual meal was over in a ravenous flash. No matter how good the meal, the end of that longing was always something of a downer. Excuse me if I get a little carried GUNS Magazine MOREY Delano American COP a M aG U I N Partner With Us For More Sales Opportunities My dance card for IACP filled up mighty quick. Companies were clamoring for a chance to meet with us at the show. We had to actually decline a few meetings because there just wasn’t enough time. American COP Magazine has come a long way from when I started work on it. If you don’t know what the buzz is about visit: www.americancopmagazine.com to read our latest online edition. There’s big news coming out of the American COP camp. Dave Douglas has decided to start enjoying his retirement and has relinquished his duties as the editor. Dave isn’t going anywhere. He is going to stay on as a freelance writer and photographer extraordinaire. Roy Huntington is assuming the editor responsibilities. Roy promises, “COP will continue to offer solutions to real world problems encountered by street level officers, mid-level supervisors, trainers, purchasers and leaders. From technology to boots, COP will continue to lead the way with honest editorial, integrity and a level of approachability that gives ready access to our editorial staff to both readers and manufacturers.” Feel Look for the Smith & Wesson Performance Center video on www.americanhandgunner.com as a special Web Blast feature in January. • • 2 • •