FMG Inside News February 2010 - Page 1

VOLUME 20 • NUMBER 2 FEBRUARY 2010 New Special Edition Titles Added To FMG’s Lineup FMG has added two new titles to its popular Special Editions publications — an additional Personal Defense title and Reality Check: Surviving In The Real World. The new publications are FMG’s answer to reader requests for personal defense and real-world solutions for everyday challenges. “Today, people are genuinely concerned about their personal safety — and it’s not always about firearms,” said Roy Huntington, publisher of FMG’s consumer and L.E. publications. “With the remarkable success of our Personal Defense Special Edition, we realized even ‘non-gun’ readers are hungry for ways to help them keep their families safe. To meet the demand, we’re adding two new Special Editions, another Personal Defense and an entire new title — and concept — Reality Check: Surviving In The Real World. This new title will cover safety issues from guns to fire, home protection, survival through harsh weather, vehicle accidents, disasters and more. We’re excited to present this powerful tool for our readers!” 2010 Academy of Excellence Award Entry Deadline Is Feb. 26 By Roxanne Smith The deadline for submitting entries for the 2010 Shooting Industry Academy of Excellence awards is February 26. The Academy, in its 19th year, recognizes excellence in design, innovation and service to the industry. In 2010, the Academy will present awards in 14 categories. “The number of quality new products introduced this year is impressive,” said Randy Molde, Academy director. “I’m sure the manufacturers would like all the hard work to pay off with recognition from the Shooting Industry Academy of Excellence. Of course, that can only happen if an award entry is received by February 26. Like everybody else, I’m anxious to see who the Academy thinks is most deserving of the year’s top honors.” Entries may be submitted by a company or anyone associated with the industry. Only one company’s product may be entered per category. All entries must include the product’s complete name and be accompanied by a photo. Eligible products must have been in production no earlier than February 2009 and prior to February 2010. A completed Award Entry Form must be included for each category entered. Academy officials stress that entries for “The scope of our two new Specials is only limited by the interests of the readers — and our readers have proven to be interested in just about everything!” These additional FMG titles will create more demand for featured products — and more sales opportunities. “Our newest title, Reality Check: Surviving In The Real World, will concentrate on the tools, tips and techniques real people use — and have used — to survive in the country, city and even while traveling internationally,” said Sammy Reese, editor of the Special Editions. “We’ll answer questions like ‘What are the most useful tools to have on hand if you live in the country?’ and ‘What are some non-firearm options for self-defense?’ The scope of our two new Specials is only limited by the interests of the readers — and our readers have proven to be interested in just about everything!” Reese and Scott McGregor, advertising sales manager for the Special Editions, are eager to hear about your new products for inclusion in the new titles. Contact Sammy at sammyreese@fmgpublications.com and Scott at scott@fmgpublications.com. the Manufacturer of the Year, Distributor of the Year, Citizenship Award and the Shooting Industry Award must include justification. Guidelines and entry forms can be downloaded by visiting the “Awards” link at www.shootingindustry.com. Entries may be e-mailed to elizabeth@shootingindustry. com or sent to: SIAE 10, 12345 World Trade Dr., San Diego, CA 92128. The 2010 Shooting Industry Academy of Excellence Awards will be announced Friday evening, July 23, at the Holiday Inn in Grand Island, Neb., in conjunction with the Shooting Industry Masters. For more information on both events, visit www.shootingindustry.com.

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